Committing to a full redesign of your site is a substantial investment. You don’t want to waste time or money. So how do you know if it’s worth it? Here are seven benefits to help you evaluate.

Your website is a digital reflection of your business. It’s not enough to “just have” a website. The site needs to serve your audience’s needs, support your business goals, and provide a consistent brand experience. Here are four signs to help you evaluate whether a redesign is the right decision for your brand.

Your new website project just kicked off — congrats! Whether it’s a brand new website being built or you’re redesigning your existing site, this is an exciting time. To help you walk confidently into a feedback conversation with your web designer, here are pointers on how to give productive design feedback for your new website.

Just as a job interview is a two-way street, so is exploring a potential partnership with a development agency. Both sides should ask questions, gather info, and evaluate whether the partnership is a good fit. It’s reciprocal.

You'll feel better when you know what to expect going into the kickoff meeting with your web development team. They'll probably feel better about it too. When you come ready to answer their questions, they’ll have a better sense of direction for the overall project and the goals you’re aiming to meet.